8 Must-Have Ecommerce Rich Snippets To Stand Out In Search
Rise above the competition in the SERPs by making use of rich snippets. Here are 8 ways to earn rich results.
8 Essential eCommerce Growth Strategies (Gain Traffic & Make Sales)
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In this video, I will show you 8 ways to get more traffic to your online store. If you are looking to sell online (ecommerce) these are the 8 techniques you must know!
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How To Get Featured Snippets on Google 
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Featured snippets are a design format used by Google in their search results to provide the answer to searches with the search results. They’re brilliant for website visibility, and in this video, we’ll explain how to get featured snippets for yourself ——— get your free website review @ https://exposureninja.com/ryt/review/
00:00 What is a Featured Snippet?
00:45 How many types of Featured Snippet are there?
01:10 Why you should care about Featured Snippets
03:02 Should we be worried about Featured Snippets?
How To Get Featured Snippets
03:57 Step 1 – Focus on questions
06:00 Step 2 – Plan and create your content
07:00 Step 3 – Format your content correctly
09:04 Step 4 – Use images in your content
09:40 Step 5 – Markup your content
10:20 Video recap
Featured Snippets are the boxed answers you see at the top of Google for some searches, normally informational searches. If you search for “what is a stocks and shares isa” then you’ll get a text-box with the answer. If you search for “how to tie a tie” then you’ll see a video Featured Snippet. When you search for “best live casinos” then you’ll get a table Featured Snippet which lists the details for each casino.
Owning the website which features in the Featured Snippet position is highly beneficial as you’ll have more visibility than the other websites linked beneath it due to the space the Featured Snippet takes up. It makes it more likely that you website will be clicked on, but (depending on the completeness of the answer) it may mean that people read the answer and don’t visit your website.
Given the upsides and downsides, it’s best to make sure your website features in the Featured Snippet rather than your competitor, so fighting for the Featured Snippets your related search queries have is paramount and should be a priority in your search marketing strategy.
[Video referenced] How To Outrank High Authority Websites and Get Featured Snippets (podcast)
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Understand search engine optimization (SEO) | Google Digital Marketing & E-commerce Certificate
This video is part of the Google Digital Marketing & E-commerce Certificate. If you’re curious about the latest trends in technology and business, a career in digital marketing & e-commerce is within reach. Learn more about the Google Digital Marketing & E-commerce Certificate at https://grow.google/digitalmarketing.
The program, created by Google employees in the field, is designed to provide you with job-ready skills in under 6 months to start or advance your career in digital marketing and e-commerce.
To access the full program content including readings, practice exercises, job search help, and discussion forums please visit ► https://goo.gle/3KxSgzw
Why earn a Google Career Certificate?
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3:04 How does the Google search engine work?
8:40 How Google determines website rankings
14:50 Breakdown of the Google search engine results pages (SERPs)
18:30 What is SEO and why is it important?
23:51 First steps before implementing SEO
28:17 Keyword research and recommendations
32:02 Organize your website’s pages: Website structure and navigation
#GrowWithGoogle #GoogleCareerCertificates #DigitalMarketing #Ecommerce
How to make your ecommerce website stand out in Google Search (6 Tips)
Another way your website can stand out in Google Search results is with its visual presentation. In this episode, we speak to 6 ways you can optimize the look of your ecommerce website in Google Search, paying extra attention to products. Specifically, we talk about reviewing title links, sharing product data, price drop data, and more tips that can get more clicks for your page. Watch to learn how to implement these helpful tricks!
Control your title links in search results → https://goo.gle/3Q0kFBj
Robots.txt meta tag specification → https://goo.gle/3yJnzDQ
Google Search gallery of structured data usage → https://goo.gle/3Bq9rCm
Product structured data, including pricing information → https://goo.gle/3bc3H4r
Register your Google business profile → https://goo.gle/3OLbwLY
0:00 – 1:10 Intro
1:10 – 3:15 Tip #1: Review your title links
3:15 – 4:33 Tip #2: Include high quality images
4:33 – 6:29 Tip #3: Share rich product data
6:29 – 7:29 Tip #4: Share price drop data
7:29 – 7:58 Tip #5: Identify products you sell
7:58 – 9:02 Tip #6: Create a Business Profile
9:02 – 9:28 Wrap up
Watch more episodes of Ecommerce Essentials → https://goo.gle/EcommerceEssentials
Subscribe to the Google Search Central Channel → https://goo.gle/SearchCentral