http://measureschool.com/gaemailcourse

In this video, we fire through 10 great ways to filter,segment and view your data in Google Analytics.

1.Date Range
2.Choosing the right Reports
3.Drilling Down
4.Search Filtering
5.Custom Segments
6.Dimensions
7.Secondary Dimensions
8.Sorting & Weighing
9.Building Customized Reports & Dashboards
10.Profile Filters

#GoogleAnalytics
#Measure

https://support.google.com/analytics/answer/1033162?hl=en
http://online-behavior.com/analytics/filters
http://www.kaushik.net/avinash/google-analytics-visitor-segmentation-users-sequences-cohorts/

�� Measure Masters Membership: https://measureschool.com/measure-masters/?utm_source=video &utm_medium=youtube.com &utm_campaign=description

❓ Take Our GA4 Quiz: https://measureschool.com/google-analytics-4-quiz/?ach= &utm_source=video &utm_medium=youtube.com &utm_campaign=description

FREE Tag Manager Course: https://measureschool.com/products/free-google-tag-manager-course/?utm_source=video &utm_medium=youtube.com &utm_campaign=description

FREE Analytics Course: https://measureschool.com/products/free-google-analytics-course/?utm_source=video &utm_medium=youtube.com &utm_campaign=description

�� GTM Copy Paste – Our Chrome extension https://chrome.google.com/webstore/detail/gtm-copy-paste/mhhidgiahbopjapanmbflpkcecpciffa

�� Register for our GTM Bootcamp: https://measureschool.com/gtm-essentials-training-bootcamp-waitlist/?utm_source=video &utm_medium=youtube.com &utm_campaign=description

�� Hire us: https://measureschool.com/services/?utm_source=video &utm_medium=youtube.com &utm_campaign=description

�� Recommended Measure Books: https://kit.co/Measureschool/recommended-measure-books

�� Gear we used to produce this video: https://kit.co/Measureschool/measureschool-youtube-gear

�� Our Live Streaming Software: https://restream.io/join/YXLM2

�� FOLLOW US
Facebook: https://www.facebook.com/measureschool
Twitter: http://www.twitter.com/measureschool
LinkedIn: https://www.linkedin.com/company/measureschool

Google Analytics is powerful…and challenging. That’s especially true in 2022 as GA4 is the new “standard” but it still lacks many of the capabilities of Universal Analytics (UA). Here are 7 things you should be doing with Google Analytics in 2022 to get more out of the platform and better understand your data.

#1 – Deploy both GA4 and Universal Analytics property types on your site

#2 – Set up site search tracking to see what people are looking for on your site (you can do this in both UA and GA4, although the process is different)

#3 – Create a calculated metric (like ROAS or CPA) specific to your business goals

#4 – Create a custom report – and include your new calculated metric. In UA, you can do this by editing an existing report. In GA4 you’ll likely want to do this in Google Data Studio.

#5 – If you’re not already using it, install Google Tag Manager on your site. You can use it to deploy both UA and GA4 tracking codes and set up advanced tracking like…

#6 – …Event tracking! Get more experience tracking events like clicks, downloads, scrolls, and more in both UA and GA4.

#7 – Build custom segments to better analyze your data. Without segments, it can be hard to get actionable insights from your data.

Have questions or comments? Leave them in the comments. I’ve been learning / struggling with GA4 over the past year or so, and I’m always up for learning more…and for new video ideas.

There’s typically a video each week about GA4 or Google Tag Manager or Data Studio or sometimes Google Ads or SEO. If you want to follow along with what I’m learning (or trying to learn) you can subscribe at the link below:

https://www.youtube.com/c/rootbranchdigitalmarketing?sub_confirmation=1

�� Links to ������ (BLOGS):

✭ 6 Important Set Up Tasks for GA4: https://www.rootandbranchgroup.com/ga4-setup/

✭ GA4 Event Review (the 4 types of GA4 events): the 4 types of GA4 events): https://www.rootandbranchgroup.com/events-in-ga4-vs-ua/

✭ GA4 vs. UA: https://www.rootandbranchgroup.com/google-analytics-4-vs-universal-analytics/

✭ GA4 Problems (And What You Can Do About Them): https://www.rootandbranchgroup.com/ga4-problems/

✭ Google Analytics Link Click Tracking: https://www.rootandbranchgroup.com/google-analytics-link-click-tracking/

✭ GA4 FAQ (Work in progress: let me know if you have additions): https://www.rootandbranchgroup.com/what-is-ga4-google-analytics-faqs/

�� Links to ������ (VIDEO TUTORIALS):

�� How to Set Up GA4 in 5 Minutes With GTM: https://youtu.be/zEhwN_76SfM

�� 6 Key Differences Between GA4 and UA: https://youtu.be/rMU1ZiTJ4xI ������������

�� How to set up GA4 form submission tracking with a thank you page: https://youtu.be/mc9BHAmnrMI ��

�� How to set up page timer tracking with GA4 and Google Tag Manager: https://youtu.be/zT1NZbf0anw ⏲

�� How to Set Up Link Click Tracking in GA4: https://youtu.be/sF_KPPhzF-Y ��

�� How to Build a Link Click Tracking Report Using GA4 data and Google Data Studio: https://youtu.be/yrKLXHy4hHk ������

�� Campaign Tracking in GA4 to See UTM Tagged Traffic: https://youtu.be/wcvg_HciQs0

�� GA4 Conversion Tracking Compared to UA: https://youtu.be/6ueyNgqdkZI

�� Registering Custom Dimensions in GA4 Explained: https://youtu.be/Gcn_I-xHnvU –

�� How to sync Google Search Console data with GA4: https://youtu.be/FgyM94BTFck

�� How to Filter Out Internal Data in GA4: https://youtu.be/tEuQBy0m5c0

�� How to Set Up Site Search in GA4 and UA: https://youtu.be/ZX1A-RhfEVI

�� Video review of the Source/ Medium report in GA4: https://youtu.be/NnfQF5sRZro

�� All about the GA4 Certification: https://youtu.be/cOzPKgrQbfw ��

Follow Root & Branch on LinkedIn: https://www.linkedin.com/company/root-branch

Or

Connect with me (Howdy!)
https://www.linkedin.com/in/zackduncan

Root and Branch offers free digital marketing training and tips focused on Google Analytics, Google Ads, Google Tag Manager, and SEO. Here’s more of the details if you’re interested: https://www.rootandbranchgroup.com/about/

This video was made with Loom. I’ve been using Loom for a couple of years now and it saves by replacing long and complex emails, communicating when showing is easier than telling, and making YouTube videos like this. If you’re interested in using it yourself check out https://loom.grsm.io/rb-youtube Note, I will receive a small commission if you upgrade to a paid plan but you don’t pay any more than you would otherwise.

Thanks for coming by!

A very simple guide on how to use Google Analytics

Learn how to check if your Google Analytics 4 setup is working properly.

After you install GA4, there are several things you need to verify. And this video will cover them.

Timestamps
00:00 – Intro
01:08 – GTM Preview mode
01:41 – GA4 DebugView
04:02 – Realtime reports
05:00 – Browser’s developer tools, Network Tab
05:45 – Standard reports
06:43 – Verify cross-domain setup
09:59 – Final words

=== LINKS ===

�� Free e-book: Getting Started with Google Analytics 4
https://www.analyticsmania.com/p/getting-started-with-google-analytics-4/?utm_medium=video &utm_source=youtube.com &utm_campaign=am%20yt%20-%20is%20ga4%20working%202021

⭐⭐ Google Analytics 4 course ⭐⭐
https://www.analyticsmania.com/courses/google-analytics-4-course/?utm_medium=video &utm_source=youtube.com &utm_campaign=am%20yt%20-%20is%20ga4%20working%202021

✭ Chrome extension: GA Debugger
https://chrome.google.com/webstore/detail/google-analytics-debugger/jnkmfdileelhofjcijamephohjechhna?hl=en

✭ Tutorial: DebugView
https://www.youtube.com/watch?v=dNsCUnUOlgE

✭ Cross-domain tracking in Google Analytics 4
https://www.youtube.com/watch?v=u4kBqTijBVo

✭ Subdomain tracking in Google Analytics 4
https://www.youtube.com/watch?v=7laoCJcnqGk

=== CONNECT WITH JULIUS & ANALYTICS MANIA ===

✭ Facebook https://www.facebook.com/analyticsmania
✭ Twitter https://twitter.com/fedorovicius
✭ Linkedin https://www.linkedin.com/in/fedorovicius

#googletagmanager #googleanalytics4